sport

VR46 brand, Valentino Rossi brand, announces its entry into the world of NFTs

To celebrate the upcoming MotoGP Grand Prix in Misano, acclaimed digital artist Misha “Mad Dog Jones” Dowba has created exclusive liveries and suits for Mooney VR46 Racing Team, Valentino Rossi’s MotoGP.

On September 4, in the wonderful atmosphere of the Misano World Circuit, Marco Simoncelli, the official drivers of the team – Luca Marini, Marco Pesicchi, Celestino Fetti and Niccol Antonelli – Compete in suits and suits designed by Mad Dog Jones. In addition, the Canadian artist has also created an exclusive series of four NFTs, inspired by the Italian team’s riders and bikes.

The Cointelegraph Italia editorial team participated in the project presentation event:

Paint designed by Mad Dog Jones, which was first shown at the unveiling event

Mad Dog Jones stated:

“I am delighted to be working on this project with Team Valentino and Mooney VR46 Racing. My goal is to bring my style to the World Championships, make the bikes more lively and create something never before seen in the sport.”

The two special suits used in the race by Marini and Bezzecchi – signed by the respective drivers, by Mad Dog Jones and Valentino Rossi – and the two suits worn during the race will be combined with artist-made NFTs. The collection of these unique pieces will consist of four artworks, each consisting of a physical and digital piece. It will be possible Submit your bid on Sothebys.com Starting September 4, coinciding with the San Marino Grand Prix; The auction will officially close on September 8 at 16:00 CET.

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The Mooney VR46 Racing Team racers in Misano competed with bodysuits and bodysuits designed by Mad Dog Jones

The four prize winners will also get an exclusive chance to Spend a day at VR46 Motor Ranch with the Knights of VR46 Academy. Alessio Salucci, Mooney VR46 Racing Team Manager, commented:

“It is a great opportunity for fans all over the world. I think it is great to have the opportunity to own a physical and digital artwork, and to have a unique experience in one of the most iconic and exclusive locations in the history of motorsport.”

The project, named AEROPRISM, scores Valentino Rossi and the VR46 brand enter the world of NFT. Jean-Claude Guenuzzi, CEO of VR46 Metaverse, revealed other similar initiatives are in the works.

“AEROPRISM is only the beginning of our journey: the collaboration with Mad Dog Jones in Misano is a very promising start for our company, but it will not be an isolated revitalization. We aim to launch a second project with Michah and Valentino already at the end of this year.”

In July of this year, several international Formula 1 teams removed or covered the slogans of sponsors related to the cryptocurrency sector, such as Binance and Crypto.com, due to the uncertainty surrounding French advertising rules.

Queenie Bell

"Introvert. Avid gamer. Wannabe beer advocate. Subtly charming zombie junkie. Social media trailblazer. Web scholar."

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