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Nova 500 wins CityCar 2022 title at GQ Car Awards

Turin – On the occasion of the 2022 Car Awards, the new 500 was named “City Car of the Year”, thanks to its exceptional performance and timeless design. Now in its 14th edition and organized by GQ, the prestigious men’s lifestyle magazine, the competition recently changed the judging criteria, with special attention given to electric vehicles. The jury was fascinated by the FIAT symbol, the result of Italian creativity and craftsmanship, for its timeless style and innovative powertrain that ensures sustainability and efficiency. All this is underlined by a legendary story: since 1957, in fact, the symbol of Made in Italy and Dolce Vita continues to keep pace with the social and cultural changes in Europe with a fascinating character. Today, in the face of increased green mobility, the New 500 is an ideal and accessible answer for those who care about both environmental issues and distinctive, modern design. The GQ Car Awards are his 25th international recognition, and have won 14 of them in the UK alone, including Driving Electric’s “Car of the Year and Best Electric Small Car 2020” title, the “Best City Car” award. 2021” by Auto Express and “Best Electric Small City Car and Best Convertible Value 2022” from What Car? In addition to these prestigious awards, the “Best Design 2020” award from German Auto Motor und Sport, and the “Best Design Concept” award from The famous international competition “Red Dot Design Award” and the Italian “Auto Europa 2022” award.. The new 500 spirit is well represented in the advertising campaign “Spark Something Beautiful” available in the United Kingdom. The commercial was created in collaboration with Jacob Collier, British musician and composer Winner of five Grammy Awards and the Universal Music Group of brands, aiming to raise awareness and celebrate the beauty of the natural world.The campaign slogan is drawn from the exhilarating driving experience of the new 500 and the feeling of reconnection with the outside world enhanced by the silent electric motor. tvi/com 25-Feb-22 14:11

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Queenie Bell

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