End Clothing opens its first store outside the UK in Milan

Milan has been enriched with another name of UK-made streetwear. Retailer clothing end Yesterday it opened its first physical store outside the UK at Via dei Mercanti 21, inside the historic Palazzo Venezia, a building belonging to generals Overlooking Piazza Cordusio.

The store covers an area of ​​1,900 square meters distributed over three levels, between the basement floor, the ground floor and the first floor – the last of which is entirely dedicated to women’s clothing – and offers a wide range of exclusive brands and capsules, which are positioned between we can define it as a mixture of luxury, contemporary and skater streetwear. . Inside there is also a space dedicated to furniture, perfumes and a book corner. What sets us apart from other stores clothing end Is that the Milan store is the largest of all. A space where we can get the most out of the customer experience, but will not only focus on the shopping experience as it will also be open for future events.” Marco CabrilloDirector of the flagship store in Milan, prof pampianconose.

The retailer originally started out in a small shop on the Newcastle High Bridge in 2005 Christian Ashworth And John Parker, respectively, the co-founder of the label, specifically for his suggestion of the limited-edition sneakers. After this success, a three-storey store was opened, also in Newcastle, on Grainger Street. In addition to two stores in Newcastle, the company has also opened a store in London, in the Soho area, one in Glasgow, and a stop last summer in Manchester.

Milan is thus increasingly confirmed as a city, on a European level, of landing and experimentation for British retailers: it was only a few days before the newsOpening kick gameOne of the UK’s leading luxury streetwear retailers, with its first European store located on Corso Matteotti.

Maggie Benson

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